Lightfield vs PUNKU

Both tools are listed under Autonomous B2B Sales Agents & AI BDRs, and both have been fact-checked by a named editor. This page lines up their structured data and quotes each review’s limitations and pricing notes; it does not pick a winner.

Lightfield

Lightfield provides an AI-native CRM and autonomous sales agent platform that automates pipeline generation, meeting intelligence, and bi-directional CRM.

Pricing: $89–$1,999/mo · Autonomy: L3 · Conditional automation · Moat: 3.5/5.0 (Proprietary moat)

Target fit: B2B Sales Leaders, SDR/BDR Teams, Revenue Operations (RevOps) (Web SaaS)

Read the Lightfield review

PUNKU

Autonomous agent deployment engine converting natural-language prompts into governed B2B sales automation workflows and outbound pipeline touchpoints.

Pricing: Free plan · $0/mo · Enterprise plan · Autonomy: L3 · Conditional automation · Moat: 3.6/5.0 (Proprietary moat)

Target fit: B2B Sales Leaders, SDR/BDR Teams, Revenue Operations (RevOps) (Web SaaS)

Read the PUNKU review

How Lightfield and PUNKU differ

  • Pricing model: Lightfield is subscription, PUNKU is freemium.
  • PUNKU has a free plan; none is recorded for Lightfield.
  • Lightfield was founded earlier (2020) than PUNKU (2023).
  • Headquarters: Lightfield in San Francisco, California, PUNKU in Munich, Bavaria.

Computed from the fields below. Only editor-verified ratings and vendor-sourced prices are compared.

Side-by-side facts

FieldLightfieldPUNKU
SubtrackAutonomous B2B Sales Agents & AI BDRsAutonomous B2B Sales Agents & AI BDRs
Pricing$89–$1,999/moFree plan · $0/mo · Enterprise plan
Pricing modelSubscriptionFreemium
Free accessNo free plan disclosedFree plan
Enterprise planNot recordedYes
AI autonomy levelL3 · Conditional automationL3 · Conditional automation
Moat tierProprietary moatProprietary moat
DeliveryWeb SaaSWeb SaaS
AudienceB2B Sales Leaders, SDR/BDR Teams, Revenue Operations (RevOps)B2B Sales Leaders, SDR/BDR Teams, Revenue Operations (RevOps)
HeadquartersSan Francisco, CaliforniaMunich, Bavaria
Fact-checkedJiacky Lee, Oct 10, 2026Tim Fenolz, Oct 14, 2026
AI Head-to-Head Procurement Simulator · Evidence-Locked Dossier

Lightfield vs PUNKU: TCO & constraint stress test

Test how both tools behave under your team size, monthly budget ceiling, CRM ecosystem, and governance guardrails.

1. Team / Seat Scale
2. Monthly Budget Ceiling
3. Primary Stack
4. Guardrail
Under a 5-seat / $800/mo profile, Lightfield carries lower procurement friction (Low Procurement Risk · Strong Fit) than PUNKU (Conditional Fit · Contract & Stack Caveats). Lightfield publishes a self-serve floor ($89–$1,999/mo), whereas PUNKU requires a custom quote (Free plan · $0/mo · Enterprise plan).

Lightfield

Low Procurement Risk · Strong Fit
Estimated Floor (5 Seats · Growth / Professional)$200 / mo ($2,400 / yr on Growth / Professional)Stepped to Growth / Professional ($200/mo) for 5-seat team capacity (entry tier starts at $89/mo).Fits within $800/mo cap (25% of ceiling at base floor)
  • Published Self-Serve Entry Floor: Lightfield publishes a transparent entry point ($89–$1,999/mo) for initial validation before committing.
  • Tier Fit for 5-Seat Scale: Growth / Professional ($200/mo): What are workspace credits?
  • Primary Operational Bottleneck: Meeting Ingestion Bottlenecks: Third-party video platform bot rejections or non-standard web conferencing protocols can disrupt real-time transcription and delay record generation.

Walk-Away Rule: Walk away if your workflow requires uncapped enterprise volume on the $89–$1,999/mo entry plan without upgrading tiers.

Negotiation Lever: Validate exact quota thresholds (seats, credits, or API calls) included in Lightfield's $89–$1,999/mo tier before converting from monthly to annual billing.

PUNKU

Conditional Fit · Contract & Stack Caveats
Estimated Floor (5 Seats · Enterprise / Custom)Custom Quote (Free plan · $0/mo · Enterprise plan)Vendor does not publish a self-serve USD floor on its pricing page; requires sales qualification.Sales-gated pricing vs. $800/mo cap (High quote risk)
  • Opaque Enterprise Quoting vs. SMB/Mid-Market Budget: PUNKU does not disclose a public self-serve floor (Free plan · $0/mo · Enterprise plan). Buyers with a $800/mo cap face high sales-qualification friction.
  • Published Self-Serve Entry Floor: PUNKU publishes a transparent entry point (Free plan · $0/mo · Enterprise plan) with a free tier for initial validation before committing.
  • Tier Fit for 5-Seat Scale: Entry / Starter ($5/mo): Verified $5/mo published rate on vendor pricing schedule.
  • Primary Operational Bottleneck: Semantic Prompt Drifts: Agent generation depends on plain-English specifications, introducing potential deterministic logic failures when complex conditional workflows encounter ambiguous prompt phrasing.

Walk-Away Rule: Walk away if your workflow requires uncapped enterprise volume on the Free plan · $0/mo · Enterprise plan entry plan without upgrading tiers.

Negotiation Lever: Validate exact quota thresholds (seats, credits, or API calls) included in PUNKU's Free plan · $0/mo · Enterprise plan tier before converting from monthly to annual billing.

Interactive Head-to-Head Scenario Red-Teamer · Fact-Gate Verified

Limitations

Lightfield

Operational considerations and platform boundaries include: Meeting Ingestion Bottlenecks: Third-party video platform bot rejections or non-standard web conferencing protocols can disrupt real-time transcription and delay record generation.
Full limitations in the Lightfield review

PUNKU

Operational considerations and platform boundaries include: Semantic Prompt Drifts: Agent generation depends on plain-English specifications, introducing potential deterministic logic failures when complex conditional workflows encounter ambiguous prompt phrasing.
Full limitations in the PUNKU review

Pricing notes

Lightfield: $89–$1,999/mo

Lightfield delivers software-as-a-service licensing starting at $89 per user per month on its Starter tier, structured for smaller teams with basic meeting recording, automatic record updates, and workspace collaboration.
Pricing details in the Lightfield review

Lightfield pricing page

PUNKU: Free plan · $0/mo · Enterprise plan

PUNKU structures monetization around task throughput and managed support allocations. Entry-level access begins on a Free tier ($0/month) backed by an initial trial allotment of 100 platform credits without payment details.
Pricing details in the PUNKU review

PUNKU pricing page

Frequently asked questions: Lightfield vs PUNKU

How does Lightfield pricing compare to PUNKU in 2026?

Lightfield is listed at $89–$1,999/mo (subscription, no free plan disclosed), whereas PUNKU is listed at Free plan · $0/mo · Enterprise plan (freemium, free plan).

How do Lightfield and PUNKU compare on AI autonomy and moat depth?

On the MarTechRadar L1–L5 scale, Lightfield is rated L3 · Conditional automation with a Proprietary moat moat (3.5/5.0), while PUNKU is rated L3 · Conditional automation with a Proprietary moat moat (3.6/5.0).

Which teams are Lightfield and PUNKU built for?

Lightfield is a Web SaaS product in Autonomous B2B Sales Agents & AI BDRs designed for B2B Sales Leaders, SDR/BDR Teams, Revenue Operations (RevOps). PUNKU is a Web SaaS product in Autonomous B2B Sales Agents & AI BDRs designed for B2B Sales Leaders, SDR/BDR Teams, Revenue Operations (RevOps).

What are the main limitations of Lightfield vs PUNKU?

For Lightfield: Operational considerations and platform boundaries include: Meeting Ingestion Bottlenecks: Third-party video platform bot rejections or non-standard web conferencing protocols can disrupt real-time transcription and delay record generation. For PUNKU: Operational considerations and platform boundaries include: Semantic Prompt Drifts: Agent generation depends on plain-English specifications, introducing potential deterministic logic failures when complex conditional workflows encounter ambiguous prompt phrasing.

Excerpts are quoted verbatim from each fact-checked review. Last updated Oct 14, 2026.