Haus alternatives & competitors (2026)
Causal marketing intelligence platform combining geo-lift incrementality experiments, Causal MMM, and an AI media optimization agent. Haus pricing: Pricing not disclosed (5-seat TCO floor: Custom quote). Below are 10 Haus alternatives, direct competitors, and software tools similar to Haus in Marketing Mix Modeling & Incremental Lift (10 fact-checked), including Recast, Prescient AI, Fospha.
Side-by-side switching & TCO comparison
| Tool | 5-Seat Monthly Floor | Switching Delta vs Haus | Published Price | Free Access | AI Autonomy | Moat | Shortlist |
|---|---|---|---|---|---|---|---|
| Haus Baseline | Custom quote | Current baseline | Pricing not disclosed | No free plan disclosed | L3 · Conditional automation | 3.6/5.0 (Proprietary moat) | |
| Recast | Custom quote | Custom / enterprise pricing. Haus: Pricing not disclosed. | Custom / enterprise pricing | No free plan disclosed | L3 · Conditional automation | 4.2/5.0 (Proprietary moat) | |
| Prescient AI | Custom quote | Custom / enterprise pricing. Haus: Pricing not disclosed. | Custom / enterprise pricing | No free plan disclosed | L3 · Conditional automation | 4.2/5.0 (Proprietary moat) | |
| Fospha | ~$1,500/mo | From $1,500/yr. Haus: Pricing not disclosed. | From $1,500/yr | No free plan disclosed | L3 · Conditional automation | 4.2/5.0 (Proprietary moat) | |
| Incremental | Custom quote | Custom / enterprise pricing. Haus: Pricing not disclosed. | Custom / enterprise pricing | No free plan disclosed | L3 · Conditional automation | 4.2/5.0 (Proprietary moat) | |
| Measured | Custom quote | Custom / enterprise pricing. Haus: Pricing not disclosed. | Custom / enterprise pricing | No free plan disclosed | L3 · Conditional automation | 3.6/5.0 (Proprietary moat) | |
| Rockerbox | Custom quote | Custom / enterprise pricing. Haus: Pricing not disclosed. | Custom / enterprise pricing | No free plan disclosed | L3 · Conditional automation | 3.6/5.0 (Proprietary moat) | |
| Analytic Partners | Custom quote | Custom / enterprise pricing. Haus: Pricing not disclosed. | Custom / enterprise pricing | No free plan disclosed | L3 · Conditional automation | 3.6/5.0 (Proprietary moat) | |
| Northbeam | Custom quote | Custom / enterprise pricing. Haus: Pricing not disclosed. | Custom / enterprise pricing | No free plan disclosed | L3 · Conditional automation | 3.6/5.0 (Proprietary moat) | |
| Singular AI | Custom quote | Custom / enterprise pricing. Haus: Pricing not disclosed. | Custom / enterprise pricing | No free plan disclosed | L3 · Conditional automation | 3.6/5.0 (Proprietary moat) | |
| Contentsquare | ~€39/mo | €39–€79/mo. Haus: Pricing not disclosed. | €39–€79/mo | No free plan disclosed | L3 · Conditional automation | 3.5/5.0 (Proprietary moat) |
Cheaper, Free & API / Workflow Alternatives to Haus
💰 Cheaper Alternatives to Haus
Compared to Haus (Pricing not disclosed; 5-seat floor Custom quote), lower-cost alternatives include Fospha (From $1,500/yr), Contentsquare (€39–€79/mo).
🆓 Free Haus Alternatives & Trials
Most verified Haus competitors in Marketing Mix Modeling & Incremental Lift operate on paid subscriptions or enterprise quotes rather than permanent free plans.
🔌 API, Quota & Feature-Specific Competitors
Buyers replacing Haus due to holdout opportunity cost trade-off, low-spend statistical power limitation, enterprise procurement governance barrier frequently benchmark Haus vs Recast, Haus vs Analytic Partners.
What the Haus review says about alternatives & competitors
Within the Marketing Mix Modeling & Incremental Lift category, Haus competes against modern econometric and attribution platforms such as Recast, Prescient AI, and Fospha. While observational MMM vendors rely primarily on historical regression priors without active holdout validation, Haus differentiates itself by anchoring its Bayesian models directly to recurring geo-lift experiments.Read the full Haus review
10 Haus alternatives & similar tools compared in detail
Target fit: B2B SaaS (Web SaaS · L3 · Conditional automation)
Modern econometrics platform combining continuous Bayesian marketing mix modeling with GeoLift incrementality experimentation to optimize cross-channel.
5-Seat Floor: Custom quote · Custom / enterprise pricing. Haus: Pricing not disclosed.
Verified Watchout: Data Granularity and Lag: The econometric engine requires aggregated historical time-series data, meaning campaigns need sustained
Target fit: DTC / eCommerce, Enterprise Brands (Web SaaS · L3 · Conditional automation)
Marketing mix modeling and forecasting engine delivering cookieless incremental revenue attribution and media budget optimization for multi-channel.
5-Seat Floor: Custom quote · Custom / enterprise pricing. Haus: Pricing not disclosed.
Verified Watchout: Historical Data Cold Start: The statistical regression framework requires extended historical daily order and ad spend records to sta
Target fit: DTC / eCommerce (Web SaaS · L3 · Conditional automation)
Marketing measurement and attribution platform combining first-party server-side tracking with marketing mix modeling for direct-to-consumer and retail.
5-Seat Floor: ~$1,500/mo · From $1,500/yr. Haus: Pricing not disclosed.
Verified Watchout: Offline Channel Integration Latency: Ingesting brick-and-mortar point-of-sale data requires custom ETL pipelines, introducing reporting lags c
Target fit: Performance Marketing Directors, Ad Agencies, Retail Media Advertisers (Web SaaS · L3 · Conditional automation)
Causal intelligence platform for retail media networks that measures incremental revenue lift and optimizes campaign allocation down to individual SKUs.
5-Seat Floor: Custom quote · Custom / enterprise pricing. Haus: Pricing not disclosed.
Verified Watchout: Data Ingestion Latency: Retailer-side API reporting windows frequently exhibit twenty-four to seventy-two hour reconciliation del
Measured
✓ Fact-checkedTarget fit: DTC / eCommerce, Enterprise Brands (Web SaaS · L3 · Conditional automation)
Incrementality measurement and marketing mix modeling platform combining continuous in-market experimentation with Bayesian modeling to quantify true ad.
5-Seat Floor: Custom quote · Custom / enterprise pricing. Haus: Pricing not disclosed.
Verified Watchout: Experiment Run-Time Latency: Geo-matched holdout tests demand four-to-six-week incubation cycles to achieve statistical significance,
Rockerbox
✓ Fact-checkedTarget fit: DTC / eCommerce, Enterprise Brands (Web SaaS · L3 · Conditional automation)
Unified marketing attribution and econometric modeling platform combining deterministic first-party tracking with marketing mix modeling to quantify true.
5-Seat Floor: Custom quote · Custom / enterprise pricing. Haus: Pricing not disclosed.
Verified Watchout: Data Engineering Overhead: Initial deployment demands rigorous tracking tag configuration and custom server-side event pipeline mapp
Analytic Partners
✓ Fact-checkedTarget fit: DTC / eCommerce, Enterprise Brands (Web SaaS · L3 · Conditional automation)
Commercial analytics and marketing mix modeling platform delivering econometric intelligence, scenario planning, and unified cross-channel lift.
5-Seat Floor: Custom quote · Custom / enterprise pricing. Haus: Pricing not disclosed.
Verified Watchout: Data Pipeline Latency: Econometric calibration depends on consolidated retail, offline, and third-party partner inputs, which fr
Northbeam
✓ Fact-checkedTarget fit: DTC / eCommerce, Enterprise Brands (Web SaaS · L3 · Conditional automation)
First-party multi-touch attribution and marketing mix modeling platform providing cross-channel incrementality intelligence for direct-to-consumer.
5-Seat Floor: Custom quote · Custom / enterprise pricing. Haus: Pricing not disclosed.
Verified Watchout: Offline Conversion Latency: Data reconciliation cycles experience lag when blending high-frequency digital ad spend with delayed offl
Singular AI
✓ Fact-checkedTarget fit: DTC / eCommerce, Enterprise Brands (Web SaaS · L3 · Conditional automation)
Enterprise marketing mix modeling and incremental lift platform combining unified cost ingestion with econometric regression to optimize cross-channel.
5-Seat Floor: Custom quote · Custom / enterprise pricing. Haus: Pricing not disclosed.
Verified Watchout: Attribution Window Lag: Users encounter operational friction and integration bottlenecks, as the pipeline struggles with Economet
Target fit: DTC / eCommerce, Enterprise Brands (Web SaaS · L3 · Conditional automation)
Experience intelligence platform combining session replay, digital behavioral telemetry, and predictive customer journey analytics for enterprise revenue.
5-Seat Floor: ~€39/mo · €39–€79/mo. Haus: Pricing not disclosed.
Verified Watchout: Client-Side Overhead: The tag footprint and DOM serialization engine can introduce measurable main-thread execution latency on
Frequently asked questions: Haus alternatives
What are the best Haus alternatives and competitors in 2026?
The leading fact-checked Haus alternatives, direct competitors, and software tools similar to Haus in Marketing Mix Modeling & Incremental Lift include Recast (Custom / enterprise pricing), Prescient AI (Custom / enterprise pricing), Fospha (From $1,500/yr), Incremental (Custom / enterprise pricing), Measured (Custom / enterprise pricing). In total, MarTechRadar compares 10 programs like Haus (10 human fact-checked).
What is a cheaper or free alternative to Haus?
Most Haus alternatives in Marketing Mix Modeling & Incremental Lift use paid subscriptions or custom enterprise quotes without a permanent free plan. For lower entry pricing than Haus (Pricing not disclosed), Fospha (From $1,500/yr) publish lower starting tiers.
How does Haus pricing compare to similar tools and software?
Haus is listed at Pricing not disclosed (no free plan disclosed). Among alternatives with public USD entry pricing, Fospha starts at From $1,500/yr.
Why do teams switch from Haus to alternatives (including API, quota, or workflow limits)?
Operational limitations and technical trade-offs include: Holdout Opportunity Cost Trade-Off: A fundamental methodological trade-off is that executing statistically valid geo-holdout tests requires temporarily withholding paid media in control regions, creating internal friction during peak seasonal promotions.
Fact-checked tools are listed first, starting with direct comparisons; prices are only compared when both come from the vendor's own pricing page. Last updated Oct 16, 2026.